One of our celebrity guests will arrive in the exciting new Tesla Motors electric sports car.
At the core of Tesla Motors is the belief that an electric car need not be a driving sacrifice. We have brought the best of the automotive and technology worlds together to permanently bury the image of an electric car as a step backwards in performance, efficiency, or design. Our key technology is the 100% electric powertrain, which propels us in the present and simultaneously establishes a foundation for our future models. We set out to forever alter perceptions of electric vehicles and to make electric cars a viable alternative. We have produced a car that is at once beautiful and exciting to drive, along with being the most efficient production automobile on the planet.
Electric Car from Beautiful Earth Group
One of our guests will be escorted to the premiere of by Lex Heslin, President and CEO of Beautiful Earth Group, in the new zero-emissions, 100% electric MINI E, charged exclusively on solar energy at New York’s first Solar Powered Electric Vehicle Charging Station.
Beautiful Earth Group is a New York–based international renewable energy company that develops utility-scale solar and wind power generating facilities. “BE” was founded to provide a reliable source of clean, green power to utilities, government entities and commercial users worldwide. BE develops and invests exclusively in non-carbon emitting electricity generation. Its goal is to produce pure, sustainable energy in increasing volumes to satisfy unprecedented demand. BE is committed to helping the world change its consumption of fuels which pollute to those which help achieve a sustainable, life enhancing relationship between humans and the earth.
Smart Car will be bringing celebs and VIPS to our green carpet premiere in their eco-friendly vehicles.
At smart USA, we take pride in distributing an eco-friendly, ultra-low emissions vehicle that not only challenges the status quo, but also offers the simple joy of driving...From its initial conceptualization to today's manufacturing, smart has adhered to strict Daimler environmental guidelines in an effort to protect the environment, reduce energy consumption and innovatively preserve our natural resources.
Celebs and VIPs will be chauffeured by pedal powered rickshaws.
Manhattan Rickshaw Company ("MRC") is NYC's longest running pedicab company (but not the biggest). It's the only pedicab company right now that is a member of NYC&CO, NYC's official tourism office. It was featured in Season 1 of NBC's "The Apprentice." MRC's person-in-charge Peter Meitzler co-founded the NYC pedicab industry in the mid-90s. He also co-founded the country's first pedicab trade association, NYCPOA.org, to represent and develop the industry and petition for fair regulations. Meitzler also was the first person to bring the kind of high-tech pedicab that makes up his fleet to the city in 1995, which is now regularly seen throughout NYC by the hundreds. Pedicabs...the other bike share!
Biking is green transportation, but riding a recycled bike is even more sustainable. This not-for-profit organization is providing used bicycles for guests to use for the premiere.
Recycle-A-Bicycle is a community-based bike shop and non-profit organization that facilitates job training, environmental stewardship and everyday bicycle use. RAB values the bicycle as a resource with the potential to increase self-assurance, foster creativity, and brighten the futures of young people. It also is an affordable, sustainable, and healthy means of transportation for youth and the larger community alike.
VIPS and celebs will arrive on these electric powered bicycles and scooters.
NYCeWheels, located on the Upper East Side of Manhattan, is a premiere shop for folding bikes, electric bikes, kick scooters, and electric scooters. We specialize in these products, and provide full service and maintenance on every product purchased with us. For commuters in the city, folding bikes are ideal. Their compact size allows easy storage in trains, taxis, and at the workplace. If you prefer a full-size bike, but need some help getting up big hills, maybe an electric bike is the way to go. The pedal-assist motors take away a lot of the strain and sweat of a bike ride – great for keeping dry while commuting to work. If you’re looking for alternatitaive means of transportation to reduce your carbon footprint, stop into our store and check out our emission-free rides!
Guests will arrive by rowboat
The Village Community Boathouse (VCB) is an all-volunteer community rowing organization based on Pier 40, in Hudson River Park. Our mission is to promote universal public access onto our urban waterways. From April to December we offer three free public rowing sessions a week, as well as host a half-dozen high school and college rowing programs. In the off-seaon, students and community members team up to build our boats--fast, safe, 26-foot Whitehall gigs, based on a classic New York Harbor design.
For guests arriving by bicycle, Transportation Alternatives will provide valet service for their bikes.
Transportation Alternatives is New York City’s leading advocate for bicycling, walking, and public transit.
Transportation Alternatives was founded in 1973 during the explosion of environmental consciousness that also produced the Clean Air and Clean Water Act and the Environmental Protection Agency. Since our founding, T.A. has helped win numerous improvements for cyclists and pedestrians and has been the leading voice for reducing car use in the city. T.A.'s roots are in bicycling, and many of our members are everyday cyclists. But winning a cycling-friendly city means changing the overall transportation system, which, even in mass transit-centered New York City, is still dominated by the private automobile.
The Band of Bicycles will be providing pedal power to run Moby's mic and amps as he entertains guests arriving to our green carpet premiere.
The Band of Bicycles is a collective of musicians, artists, activists, inventors, and bicycle enthusiasts. We create off-the-grid performances with our bicycle-powered sound systems and run a community bike shop with at 3rd Ward in East Williamsburg. Our clients and partners include Google, Central Park Conservancy, New York University, Lotus Dance / Drums Along the Hudson, The Danger, The House of Yes, and Rooftop Films. For more information, please visit www.bandofbicycles.com
or show up at 3rd Ward (195 Morgan Ave. at Stagg St. in Brooklyn) for Bike Night on Thursdays from 5 – 8pm.
Edible Decor locally grown on a rooftop in Brooklyn by Rooftop Farms and planted in reused containers provided by Build It Green NYC.
Rooftop Farms is growing plants at their roof top farm in Brooklyn which guests at the Premiere will be able to pick fresh.
Rooftop Farms is an organic urban farm started in April 2009 by Ben Flanner and Annie Novak on 6,000 square feet atop a warehouse in Greenpoint, Brooklyn. The farm grows a wide variety of vegetables using sustainable methods, and supplies them to the neighborhood, as well as providing education and community engagement. It has a farm stand and open volunteer days every Sunday in Greenpoint. The property is owned by Broadway Stages, and the green roof was installed by Goode Green, a green roof design and installation firm based in New York City.
Build It Green! NYC is collaborating with the farmers to provide reused wood and containers to display and present the veggies.
Build It Green! NYC is New York City's only non-profit building material reuse center. BIG!NYC takes in donations of building materials like panel doors, kitchen cabinet sets, appliances, and even movie props. BIG!NYC's mission is to keep these materials out of the landfill, offering deep discounts on their resale, while donating resources to local environmentally oriented projects. In 2008, BIG!NYC kept 450 tons of material of the landfill while saving New Yorker nearly $1 million in purchase costs. All profits help support environmental programs at Community Environmental Center.
Mobile Solar Powered Chargers are courtesy of Solar One. Sign up for our mailing list at our laptop station powered entirely by solar power!
Solar One, the City’s first solar-powered “Green Energy, Arts, and Education Center,” inspires New Yorkers to become environmentally responsible city dwellers. We do this through a variety of unique programs that seek to reach out to broad sections of the New York City population in order to connect people to the urban environment around them.
Americans consume 1,500 plastic water bottles every second. Guests can enjoy an art installation by MSLK which will show the reality of our bottle consumption.
"Watershed" is an eco-art installation by the NYC design firm, MSLK (mslk.com).
Representing 1 second of US consumption of plastic water bottles, (1500 per second), this installation helps the public visualize the impact of societies' mass consumption while providing information on what consumers can do to make a change. MSLK
specializes in design with style + substance for eco-friendly companies. We strive to make big impacts for brands, while leaving leaving a tiny foot-print on the environment.
GreeNow will provide power to the event with their biodiesel generator.
GreeNow is a New York-based company dedicated to the transformation of mobile power in America. Founded by a team of leading producers in search of responsible technologies, the GreeNow team has set a new American precedent with equipment that uses B100 - pure biodiesel. GreeNow uses only biodiesel produced from soybean husks, allowing the soybean to be used as food while lowering emissions coming from standard diesel generators by an accepted 78%. This exceeds all current best practices for generators in the entertainment and construction industries. In two short years GreeNow has built an impressive list of achievements; whether it is the greening of the NYC Marathon finish line, supplying power for Pope Benedict or lighting up Wilco GreeNow has shown the power of uniting sustainable agriculture in the heartland with green jobs here in NYC.
Guests can enjoy organic wine before and after the premiere.
By way of background, Yellow+Blue is a fine wine -- made with organically grown grapes – that happens to come in a “box” – a Tetra Pak, actually. Founder Matt Cain (who spent nearly a decade working for renowned wine importer Kermit Lynch) noticed that big wine-producing countries such as Australia and Italy sold about 50 to 60 percent of their wines in something other than bottles. For Yellow+Blue, Matt has embraced the box as simply a better, more efficient way to package, ship and enjoy fine wine. The carbon footprint of Yellow+Blue wine shipped in Tetra Paks is 54% of what it would be if it were shipped in glass.
Silicon Solar donated 100 solar lights to our premiere, which will provide a clean energy source for the aisle lighting in our theater.
At Silicon Solar, we aim to build a sustainable future for our global community. In todays high-energy consuming world, we offer world-class solar energy and renewable products, striving to meet the increasing need for alternative energy sources. Our operational excellence and product leadership in the solar energy industry has enabled us to pioneer the development and distribution of new solar technologies and services.
Why drink carbonated water shipped all the way from Italy or France when you can have the same drink from your tap? SodaStream will provide seltzer water to guests made from tap water.
SodaStream brings eco-conscious consumers the smarter way to enjoy sparkling water and soda: without travel emissions, aluminum cans, plastic bottles, batteries or electricity. The average American consumes nearly 600 bottles and cans of sparkling water and soda yearly, clogging our streets and landfills with waste. SodaStream turns water into sparkling water and soda in seconds, slashing beverage packaging waste by over 90%. SodaStream’s starter kits include the home soda maker, BPA-free carbonating bottles (reusable for up to three years), and a reusable compressed gas carbonator. SodaStream offers over 30 concentrated sodamix flavors without high-fructose corn syrup or aspartame. www.sodastream.com
If it rains the night of our premiere, guests will be escorted down the green carpet with the Brelli - the world's first biodegradable umbrella.
The Brelli's canopy is made of a proprietary biodegradable plastic film. The frame is made of bamboo; a renewable and sustainable material. The biodegradable plastic film is biodegradable in compost (aerobic) and landfill environments (aerobic or anaerobic). In compost, or aerobic landfills, it will degrade as twigs and leaves do. When the Brelli degrades in an anaerobic environment, with no oxygen present, a biogas is created from the microbial action. This biogas turns into methane gas. This gas is often extracted from the containers and utilized for electricity at landfill. It is also fully recyclable at any stage of degradation…and by the way, it’s absolutely beautiful!
Director, Franny Armstrong and Producer, Lizzie Gillet are dressed in beautiful sustainable designs by Bahar Shahpar. Bahar's clothing, which has been featured in WWD and Vogue fuse organic textiles, natural fibers and vintage detailing.
New York-based Bahar Shahpar launched her eponymous womenswear line in 2007, produced with a full commitment to principles of sustainability. Her collection fuses organic textiles, natural fibers, vintage detailing, and technological innovations with sleek tailoring and a signature sense of whimsy, creating a vibrantly modern perspective on sustainable design. Bahar Shahpar has been repeatedly featured in major fashion and lifestyle publications, including WWD, Vogue, Lucky, NYLON, and ELLE, and a recent appearance on the Sundance Channel’s Lazy Environmentalist. Bahar is also co-founder of THE FOUR HUNDRED, a fashion showroom and brand development agency devoted exclusively to high-end, fashion-forward sustainable design companies. She currently works as a consultant for sustainable product development, and as part of her interdisciplinary approach to promoting sustainability, she produces several large-scale fashion and lifestyle events for the USGBC, The Ki, EcoChic, and Teens Turning Green every year. Otherwise, Bahar can usually be found tearing up a dance floor.
Guests can snack on delicious organic chocolate made from sustainably farmed cocoa
Great tasting products that happen to be organic is the slogan of Newman’s Own® Organics: The Second Generation. Founded by Nell Newman and Peter Meehan in 1993, the company develops its products from certified organic ingredients. “We focus on the kinds of products we loved as kids, but by using the highest quality of available organic ingredients we want to encourage sustainable agriculture by backing farmers economically,” says Nell. The sale of Newman’s Own Organicsproducts generates money for the Newman’s Own Foundation to give away. Since 1982 Paul Newman and the Newman’s Own Foundation have donated more than $265 million dollars to educational and charitable organizations worldwide.
Tekserve has been serving the local New York City Mac community for over 20 years. We offer Mac sales, service & repair, iPods & accessories, Mac accessories, pro audio & video solutions, rentals, on-site service, seminars, data recovery and we are also one of the few places on the planet where Mac-users can get spot-on advice and find answers to all their Mac-related technological queries. Tekserve is dedicated to keeping the NYC art community thriving, frequently supporting public radio, community events, and museums.
PJ Clarke'sPJ Clarke's will be providing a private room for our celebrity green room.
Good food, Good Drink and Great Conversation…….The essence of the original 125-year-old saloon is replicated at P. J. Clarke's on the Hudson. Whether seated in the main dining room on red leather banquets or at the seasonal café alongside the marina, the Statue of Liberty gazes back with the perfect view of New York harbor.
Guests enjoy Classic Cocktails, selections from the Beer Garden and "Get Shucked”; savoring the East & West Coast Oysters along with Classic American “comfort fare” of Burgers, Steaks and Seafood.
We provide simple tools to help you engage the 100s of millions of users of social network sites such as Facebook and MySpace*. Our web application allows companies both big and small to easily integrate branded interactive campaigns like sweepstakes, contests and give-aways with the viral features of the social web to create engaging campaigns that spread like wildfire. Wildfire are the sole online marketing partner for The Age of Stupid Global Premiere.
Every month people who work in the environmental field meet up at informal sessions known as Green Drinks.
We have a lively mixture of people from NGOs, academia, government and business. Come along and you'll be made welcome. Just say, "are you green?" and we will look after you and introduce you to whoever is there. It's a great way of catching up with people you know and also for making new contacts. Everyone invites someone else along, so there’s always a different crowd, making Green Drinks an organic, self-organising network.
The Age of Stupid Global Premiere is being supported by 5 brilliant artists based in New York:
Billy VanDuyne, Emily Perillo and Renee Rosett from the Fashioon Institute of Technology will be creating a wonderful Banner for the site, inspired by Louise Nevelson's scupltures of discarded everyday items.
Billye, a NY grafitti artist will be attempting to turn our logo into a grafitti style masterpiece
ALESSANDRO ECHEVARRI one of the most talented Illustrators working in America will be creating one of his trademark character illustrations on the theme of: Why didn't we save ourselves when we had the chance?
Natali Martinez will also be kindly creating one of her wonderful illustrations for the Premiere. Check out her incredible work/play at: